Search that compounds
Senior SEO strategy without the agency retainer: fewer pages, better targets, and a prioritized fix list instead of a 90-page PDF. Built to earn AI citations as well as rankings.
When this engagement fits
Traffic sliding, cause unknown
Organic has been drifting down for months and nobody can tell you whether it's the algorithm, AI Overviews, or your site.
A year of reports, no results
The agency retainer produced dashboards and audits. Rankings, traffic, and pipeline stayed where they were.
You know search compounds
You just don't know what to build first, and you can't afford to spend two quarters finding out by trial and error.
Strategy and direction, not busywork
The audit
Technical and content, ending in a prioritized fix list ranked by impact. Short enough to actually ship.
Keyword & topic strategy
Built on buyer intent, not volume for its own sake. Fewer pages targeting the searches that end in pipeline.
Content briefs
On-page direction for the writers you already have, so quality doesn't require a new team.
Architecture & schema
Site structure, internal linking, and structured data direction your developers can execute from tickets.
AI search coordination
Pages built to earn citations in AI answers as well as rankings, coordinated with the AI SEO work.
Monthly reporting
Rankings, traffic, and pipeline in one report. If it doesn't tie to revenue, it doesn't lead the report.
Audit, foundation, compound
Audit (weeks 1 to 3)
Technical, content, and competitive baseline. You'll know exactly why traffic moves the way it does.
Foundation (weeks 4 to 8)
Priority fixes shipped, architecture set, first briefs in your writers' hands.
Compound (months 3 to 9)
Publish, iterate, and quarterly strategy reviews as rankings and citations build on each other.
Search as the compounding lane
SEO and content ran as core service lines across the Blockwiz portfolio: 120+ technology clients where search had to produce pipeline, not traffic charts. The principle held everywhere: fewer pages, better targets, buyer intent over volume, and patience only where the math earns it.
See the case studies →"Rankings that don't reach revenue are a vanity metric with better SEO. If it doesn't tie to pipeline, it doesn't lead the report."
Ran SEO & content for 120+ clients
Common questions
Is SEO still worth it now that AI answers eat clicks?
Yes, with adjusted math. Clicks per ranking are down, but the pages that rank are also the pages AI engines cite, so the same work now earns two surfaces. What's dead is volume-chasing content with no point of view, which was never worth much anyway.
What does fractional SEO cost versus an agency retainer?
Typically less than a mid-tier agency retainer, and the money buys strategy and direction instead of activity reports. Fixed monthly fee, scoped in writing, no surprise hours.
Do you implement or just direct?
We implement. My team ships the fixes, the briefs become drafts we write, and schema changes go in as code, not tickets that age. Your developers and writers work alongside us so the capability stays when we hand off.
How long until rankings move?
Technical fixes and quick wins inside the first two months. Meaningful ranking and pipeline movement in one to three quarters depending on your domain's starting authority. I'll give you the honest curve after the audit, and you can hold me to it.
Want the honest read on your organic traffic?
Bring your Search Console access to a 20-minute call. You'll leave knowing why the line moves the way it does.